Description
We are a rapidly expanding SaaS company disrupting the [Industry, e.g., 'project management software'] space, seeking a highly motivated and experienced Senior Digital Marketing Manager to lead our digital acquisition efforts. In this pivotal role, you will be responsible for developing, executing, and optimizing comprehensive digital marketing strategies across various channels to drive brand awareness, generate high-quality leads, and accelerate customer growth. You will manage a significant budget, mentor a small team, and work closely with product, sales, and content teams to ensure a cohesive and impactful digital presence. This is an exciting opportunity for a data-driven leader who thrives in a fast-paced environment and is passionate about leveraging cutting-edge digital tactics to achieve measurable business results.
Skills:
Digital Strategy Development, PPC Campaign Management (Google Ads, Bing Ads), SEO (Technical, On-page, Off-page), Social Media Advertising (LinkedIn, Facebook, X), Content Marketing Strategy & Distribution, Email Marketing Automation (HubSpot, Marketo), Marketing Analytics & Reporting (Google Analytics 4, Tableau), A/B Testing & Conversion Rate Optimization (CRO), Budget Management, Team Leadership & Mentorship, CRM Software Proficiency (Salesforce, HubSpot CRM), Copywriting & Editing, Project Management, Cross-functional Collaboration
Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field; Master's preferred., 7+ years of progressive experience in digital marketing, with at least 3 years in a leadership or senior management role within a B2B SaaS environment., Proven track record of successfully developing and executing multi-channel digital marketing campaigns that significantly increased MQLs and pipeline., Expert-level proficiency in Google Ads, LinkedIn Campaign Manager, and Google Analytics 4., Strong understanding of SEO best practices and experience with SEO tools (e.g., SEMrush, Ahrefs)., Demonstrated ability to manage substantial marketing budgets and deliver a strong ROI., Exceptional analytical skills with the ability to interpret complex data, derive actionable insights, and make data-driven decisions., Excellent written and verbal communication skills, with the ability to present strategies and results to executive stakeholders., Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce)., Strategic thinker with a hands-on approach and a passion for staying ahead of digital marketing trends.
We are a rapidly expanding SaaS company disrupting the [Industry, e.g., 'project management software'] space, seeking a highly motivated and experienced Senior Digital Marketing Manager to lead our digital acquisition efforts. In this pivotal role, you will be responsible for developing, executing, and optimizing comprehensive digital marketing strategies across various channels to drive brand awareness, generate high-quality leads, and accelerate customer growth. You will manage a significant budget, mentor a small team, and work closely with product, sales, and content teams to ensure a cohesive and impactful digital presence. This is an exciting opportunity for a data-driven leader who thrives in a fast-paced environment and is passionate about leveraging cutting-edge digital tactics to achieve measurable business results.
Skills:
Digital Strategy Development, PPC Campaign Management (Google Ads, Bing Ads), SEO (Technical, On-page, Off-page), Social Media Advertising (LinkedIn, Facebook, X), Content Marketing Strategy & Distribution, Email Marketing Automation (HubSpot, Marketo), Marketing Analytics & Reporting (Google Analytics 4, Tableau), A/B Testing & Conversion Rate Optimization (CRO), Budget Management, Team Leadership & Mentorship, CRM Software Proficiency (Salesforce, HubSpot CRM), Copywriting & Editing, Project Management, Cross-functional Collaboration
Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field; Master's preferred., 7+ years of progressive experience in digital marketing, with at least 3 years in a leadership or senior management role within a B2B SaaS environment., Proven track record of successfully developing and executing multi-channel digital marketing campaigns that significantly increased MQLs and pipeline., Expert-level proficiency in Google Ads, LinkedIn Campaign Manager, and Google Analytics 4., Strong understanding of SEO best practices and experience with SEO tools (e.g., SEMrush, Ahrefs)., Demonstrated ability to manage substantial marketing budgets and deliver a strong ROI., Exceptional analytical skills with the ability to interpret complex data, derive actionable insights, and make data-driven decisions., Excellent written and verbal communication skills, with the ability to present strategies and results to executive stakeholders., Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce)., Strategic thinker with a hands-on approach and a passion for staying ahead of digital marketing trends.