PixelCraft Studio

We are seeking a highly motivated and results-driven Digital Marketing Specialist to join our innovative marketing team. In this pivotal role, you will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across various channels. The ideal candidate will have a strong grasp of current marketing tools and strategies, with a proven ability to lead integrated digital marketing campaigns from concept to execution. You will collaborate closely with internal teams and external partners to achieve marketing objectives and drive measurable growth for our brand.

Skills:
Search Engine Optimization (SEO), Search Engine Marketing (SEM) / PPC, Social Media Marketing (Organic & Paid), Content Marketing & Strategy, Email Marketing Automation, Google Analytics & Data Analysis, Campaign Management, Copywriting, A/B Testing, CRM Software (e.g., HubSpot, Salesforce Marketing Cloud)

Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field., 3-5 years of proven working experience in digital marketing, preferably in a B2B or agency environment., Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns., Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate., Experience with A/B and multivariate experiments., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics)., Working knowledge of ad serving tools (e.g., Google Ads, Facebook Ads Manager)., Strong analytical skills and data-driven thinking., Up-to-date with the latest trends and best practices in online marketing and measurement., Excellent communication, interpersonal, and presentation skills.