Digital Marketing Specialist

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UrbanFit Wellness Pvt Ltd

We are seeking a highly motivated and results-driven Digital Marketing Specialist to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across various channels. You will work closely with our content and sales teams to drive brand awareness, generate leads, and support our overall business growth objectives. If you have a passion for all things digital and a proven track record of successful campaign management, we encourage you to apply.

Skills:
Search Engine Optimization (SEO), Search Engine Marketing (SEM) / PPC, Social Media Marketing, Content Marketing & Strategy, Email Marketing, Google Analytics & Data Analysis, Conversion Rate Optimization (CRO), Copywriting, Project Management, Communication & Collaboration

Requirements:
Bachelor's degree in Marketing, Communications, or a related field., 3+ years of proven experience in digital marketing roles, with a strong focus on campaign execution., Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns., Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics)., Experience with A/B and multivariate experiments., Up-to-date with the latest trends and best practices in online marketing and measurement., Excellent written and verbal communication skills., Ability to work independently and as part of a team in a fast-paced environment.